Very competitive keywords will bring in more visitors volume they will take longer (read upto 12-24 months) to optimise. Much like every other service provider, it's vital to consider first the number of years that a small-business has been established. https://www.digitaljournal.com/pr/news/press-advantage/alpha-therapeutics-llc-introduces-groundbreaking-extra-strength-cbg-and-cbd-products-formulated-by-doctors